The Journey of Fjällräven: From a Swedish Dream to an Iconic Outdoor Brand
Discover The Journey of Fjällräven: From a Swedish Dream to an Iconic Outdoor Brand and how it all started back in the 1950’s and 60’s.
Outdoors
The Rise and Rise of the Second Hand Market in Sweden: 2024 Insights from Svensk Handel.
According to the latest report by Svensk Handel, “The State of Trade 2024” read about the second hand sector in Sweden and how it is growing.
Buying second hand is a win-win for everybody.
Learn about the differences in the Nordic countries of how second hand sales are growing and who is buying.
Discovering the Haglöfs Legacy: From Cottage Industry to Outdoor Pioneer
Discovering the Haglöfs Legacy: From Swedish Cottage Industry to Outdoor Pioneer.
New 2024 MSB prepping brochure “If crisis or war comes”
Learn more about the New 2024 MSB prepping brochure “If crisis or war comes”
Sweden’s Preparedness Week: A Time to Practice Crisis Readiness
Learn more about the concept of second hand – what it means and how the attitude to second hand has changed.